RSS Equalizer - Warning

I found a site using RSS Equalizer while searching on Google. The site catch my attention, because it was spamming search engines with hundreds of doorway pages filled with rss feeds from rssequalizer.com.

About RSS Equalizer

Rss Equalizer promises to get your pages in the top positions of search engines providing fresh content for your site from rss feeds.

RSS Equalizer Website - Snapshot

RSS Equalizer is being distributed for $97.00 on the net through an affiliate program. If you search about them you will hear good things about them, this is because the affiliate program pays 50% to affiliates.

I found also that the site rssequalizer.com, and some of the ones who appear on the testimonials, have been banned from Google.

The truth

Using programs like RSS Equalizer can get your site banned from search engines like Google.

What a site owner is trying to do using those programs, is to trick search engines to think they have a wealth of updated information, and gain better SERPs positions, driving more traffic to their sites.

This is called search engine spam. Affects people searching for information and Internet publishers. It works like this, search engine results are flooded with duplicated content from randomly assembled rss feeds, the program automatically tries to create themed page feeds, but in most cases merges totally unrelated content. Pages with real content can get buried, under thousands of randomly automated rss feed pages, created with little or no effort by hundreds of sites using those programs.